Travel/Tourism

The Journey Begins: Will Travelers Venture Out?

It’s been a long time coming. When in human history has humanity shared this much in common? From sprawling metropolises to country outposts, in nations around the globe, governments implemented directives to slow the spread of COVID-19, beginning in March....

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COVID-19’s Impact on Leisure Travel

On April 16, 2020, Fuel (our sister agency that specializes in guest-facing software and marketing for hotels) fielded the second round of its COVID-19 Consumer Sentiment Study. This research follows Fuel’s first study fielded on April 2, 2020, and is...

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Research Study Sheds Light on Changing Travel-purchase Preferences

Each year, our travel and tourism marketing team conducts an in-depth research study to better understand how leisure travelers plan, choose and book their hotels when going on vacation. Conducted annually over the past five (5) years, the study not...

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