Chess pieces on top of a table with "Leads," "Prospects," "Customers"

Lead Generation: 3 B2B Marketing Experts Weigh in

The Brandon Agency’s Cary Murphy recently caught up with two other marketing-industry veterans to talk about leads, along with best practices for capturing and cultivating them. Their engaging and informative conversation is summarized below. (Some of the names have been...

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IGTV app

What You Need to Know About the New IGTV

As Instagram continues to progress its capabilities as well as compete with platforms like Snapchat, YouTube and others, content marketing strategy has to evolve with it. With the recent launch of IGTV, individuals and marketers have taken to the platform...

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Person taking photo of car tracks

Staying Authentic in a World of Stock Photography

The other day on Content Marketing Institute’s website, I came across an interesting article - “Say No to Stock Photography and Create Authentic Images.” It raised a discussion about the importance of authenticity in a client’s photography, especially when it...

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