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8 Trends To Watch In Healthcare Marketing For 2024

In the digital age, the ways that healthcare providers communicate with — and market their services to — current and prospective patients is evolving more rapidly than it ever has at any time before. And especially in such a quickly...

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Why Brands Should Include Influencer Marketing in Their Strategies

Traditional marketing has been flexing its marketing muscle for decades. From the allure of print ads to the earworm-inducing radio jingles, and the captivating visuals on television screens, brands can paint the town in their colors, reaching vast audiences with...

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6 Ways Financial Companies Can Better Connect With Younger (And Not-So-Young) Clients Via Social Media

Social media for financial companies is important, especially when it comes to communication with younger clients who are more likely to turn to social media channels for financial information. And when engaging in financial social media marketing, building relationships with...

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Is Digital Marketing Right For Your Brand?

Digital marketing is any marketing that uses electronic devices and the marketing specialists can use it to convey promotional messaging and measure its impact through your customer journey. In practice, digital marketing typically refers to marketing campaigns that appear on...

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Meta’s Threads: What You Need To Know

The landscape of social media changes every day. From algorithm updates to privacy policies, we constantly see it evolve right in the palm of our hands. We rarely see a new social platform emerge and take off, but in 2020,...

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Organic vs Paid Social

Organic Vs. Paid Social Media

Americans are inundated with social media. Every website we visit likely pushes us to its social media channels and vice versa. According to a Gallup post, here are some stats for Americans using the most popular social media platforms:

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