Creative Advertising Articles

Dec

31

2024

From Shelf to Bowl: CPG Marketing Insights for Pet Food Brands

With global revenues over the past five years growing from $88.9 billion in 2018 to $143.6 billion in 2023, the pet food industry is booming — mirroring the rapid growth seen in recent years in the consumer packaged goods (CPG)...

Dec

12

2024

Brandon Welcomes Brand Builder Kathryn Davenel as Associate Creative Director

Brandon is excited to announce the hire of Kathryn Davenel as associate creative director.

Nov

26

2024

Design Do’s and Don’ts for 2025: Elevate Your Visuals With Graphic Design Best Practices

In today's digital world, grabbing attention is paramount. Whether it's your website, social media content, or marketing materials, captivating visuals are crucial. Good design elevates your brand, boosts engagement, and drives conversions but with design trends constantly evolving, staying current...

Oct

23

2024

9 Ways to Make Your Pet Brand Stand Out in the Booming Pet Industry

As exhibited by steady year-over-year pet industry growth, there’s no denying that Americans love their “fur babies” — and that they’re devoting more and more of their hard-earned dollars to pampering their pets. Consider this: According to figures and estimates...

Oct

15

2024

Brandon Creative Director, Austin Scott, Featured on Breaking & Entering Podcast

Ever wondered how creative directors stay ahead in the ever-changing world of advertising? On the latest "Breaking and Entering Advertising" podcast, our creative director, Austin Scott, reveals the secret: versatility. From digital design to coding, Austin shares how his diverse...

Jun

05

2024

Integrated Marketing Agency Brandon, Welcomes Austin Scott as New Creative Director

North Carolina-based Brandon, a leading integrated marketing agency consistently recognized for its creative excellence, today announced the appointment of Austin Scott as its new creative director. He will report to Tyler Easterling, President and COO of TBA Worldwide. Brandon is...

Jul

18

2023

Follow These Video Marketing Trends In 2023

Experts point to video as one of the most effective and promising digital marketing strategies. Video marketing allows brands to create personalized content that resonates with their audiences, is easy to share and is accessible to anyone by email or...

Nov

08

2022

Even in the Digital Age, Print Advertising Can Be a Powerful Asset

With U.S. marketing dollars shifting more and more toward digital advertising in recent years — with the medium projected to account for a whopping 61% of marketing revenues nationally in 2022 — it’s hard to fault those who might believe...

Light bulb surrounded by crunched up paper

Jul

24

2017

Kick Your Creativity Up a Notch

Creativity. Who better to speak to this topic than a Creative Director, right? The title sets the stage for a person with imagination, a willingness to dream and a lack of fear. A Creative Director is expected to offer unique...

Jun

27

2017

5 Mistakes That Make Editors Cringe

While few of us go to such lengths to correct the everyday errors that annoy us, all editors have their pet peeves — misspellings and grammatical goofs that just drive us crazy.

Creative Advertising

Brandon Welcomes Brand Builder Kathryn Davenel as Associate Creative Director

Design Do’s and Don’ts for 2025: Elevate Your Visuals With Graphic Design Best Practices

Brandon Creative Director, Austin Scott, Featured on Breaking & Entering Podcast

Integrated Marketing Agency Brandon, Welcomes Austin Scott as New Creative Director

Follow These Video Marketing Trends In 2023

Even in the Digital Age, Print Advertising Can Be a Powerful Asset

Kick Your Creativity Up a Notch

5 Mistakes That Make Editors Cringe

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