Apr
05
2024
Research and Strategy
Mar
27
2024
Half of U.S. Consumers Use Voice Search Daily — Is Your Site Optimized?
These days, when you want to search the internet, is your first instinct to start typing away at a manual keyboard (or tapping away at a digital one) — or to simply state your search after a wake-word command like...Read More about Half of U.S. Consumers Use Voice Search Daily — Is Your Site Optimized?
Mar
19
2024
Set Your Brand Apart From the E-Commerce Crowd With These 7 Differentiation-Delivering Tactics
Most brands’ strategists and decision-makers are well aware of the importance of product differentiation. After all, it’s both literally and figuratively what sets a brand apart from the competition, and it’s a widely recognized key to achieving sustained success in...
Feb
29
2024
Boost Your B2B Brand’s Content Marketing With These 10 Tactics
No matter what industry it’s in or what target audience it’s after, a brand can reap a long list of rewards from content marketing. How’s that, some may ask? Perhaps first and foremost, the tactic is among the most effective...Read More about Boost Your B2B Brand’s Content Marketing With These 10 Tactics
Feb
20
2024
Winning Dissatisfied Patients: Insights for Healthcare Providers in the Southeast
As we recently revealed in our research focused on Healthcare Habits, doctor loyalty runs deep in the Southeast. A whopping 83% already have a trusted primary care physician (PCP), far surpassing national averages, and 96% of these folks claim they...Read More about Winning Dissatisfied Patients: Insights for Healthcare Providers in the Southeast
Feb
13
2024
Data-Driven Storyteller Cary Murphy Takes Helm as Chief Strategy Officer at Brandon
Brandon, a leading integrated marketing agency, is thrilled to announce the appointment of Cary Murphy as chief strategy officer (CSO).Read More about Data-Driven Storyteller Cary Murphy Takes Helm as Chief Strategy Officer at Brandon
Feb
12
2024
New Report from Brandon Reveals Surprising Healthcare Habits in the Southeast
Brandon, a leading integrated marketing agency working across many industries, including healthcare, announced the release of its new Regional Insights Report based on first-party research. The Brandon Strategy and Research team surveyed 300 consumers across the region to better understand...Read More about New Report from Brandon Reveals Surprising Healthcare Habits in the Southeast
Feb
07
2024
Regional Insights & Trends: Healthcare Habits in the Southeast
Forget the national headlines painting healthcare with a broad brush. In the Southeast, a unique patient story unfolds, one that deserves its own chapter. Our research team at Brandon surveyed 300 folks across the region, and their voices paint a...Read More about Regional Insights & Trends: Healthcare Habits in the Southeast
Jan
26
2024
How the PR Game Is Changing in 2024
If you work with a public relations pro, you likely know that their world is evolving. More reporters are working remotely, and sadly, many newsrooms have shrunk, taking journalists’ days from busy to swamped.
Jan
24
2024