Marketing & Advertising Blog

NickMcNeill
Sep
20
2023

Brandon Bio: Nick McNeill

Nick uses his talents in computer science and graphic design to grow the online presence of brands such as Santee Cooper, Southern Tide, frogg toggs, Farmers Telephone Cooperative and Blue Force Gear. A serial marathon runner, his steely determination shines...

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Spokesperson
Sep
19
2023

Who is Your Brand’s Spokesperson? The Path to Authenticity and Credibility

Creating an authentic brand is crucial for success in today's competitive business landscape. People are increasingly seeking companies with values that align with their own. Businesses must explore innovative ways to communicate their message effectively and establish credibility. One powerful...

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Sep
14
2023

9 Steps to Planning and Implementing an Effective Marketing Plan

With most any significant endeavor — and particularly in the marketing world, where a long list of elements must come together to make any campaign click — true success typically starts with a well-thought-out plan. And with 2024 just around...

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Brand Strategy
Sep
07
2023

7 Steps to Establishing a Highly Effective Brand

When it comes to making purchase decisions — whether it’s for a restaurant, an internet provider, household goods, or nearly any other product or service under the sun — today’s consumers have a dizzying array of options. So, for any...

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Santa shopping online
Sep
05
2023

How to Effectively and Efficiently Plan an Ecommerce Holiday Campaign

If you haven’t started planning for the holiday season, it’s time to start! This year, hopefully, most people will be enjoying quality downtime with their families. For brand marketing and communication professionals, the winter holidays are the busiest. This time...

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CTA on button
Aug
31
2023

Crafting Compelling CTAs: The Art of Engagement in Email Marketing

In today's digital landscape, where emails flood inboxes daily, standing out is a challenge every marketer faces. As an email marketing agency with vast experience across various industries, we've consistently noted one factor that can make or break your email...

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dr. on phone
Aug
29
2023

The Future of Primary Healthcare and Its Impacts on Marketing

Primary healthcare is at a crossroads. A combination of increasing costs, outdated care models, rising patient demand, and a looming shortage of physicians and staff all point toward an uncertain future. This has forced healthcare providers to rethink the primary...

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