E-Commerce Archives

Oct

18

2022

Put Google Discover to Work for Your Business in These 2 Impactful Ways

In any industry, it is crucial for good leaders — and even rank-and-file workers — to stay on top of the latest industry news, insights and trends. And for everyday Americans looking to grow their knowledge and skills in nearly...

Oct

11

2022

Make Your Holiday Marketing Campaign Shine Bright With These 6 Tips

For large numbers of businesses nationwide — and especially for those in the retail sector — the holiday season is when annual profits begin to be made. In fact:

May

17

2022

Move Your Amazon Listings to the Head of the Class — With A+ Content

As the world’s leading e-commerce marketplace, Amazon can undoubtedly offer big growth opportunities for brands that choose to sell their products there. But these big opportunities also attract large numbers of rival sellers, bringing high levels of competition to the...

May

03

2022

Increase Your Brand’s Amazon Sales With These 5 Simple Tactics

Amazon accounts for over 40% of online retail sales in the U.S. — a figure that represents more than five times the market share claimed by Walmart, its closest competitor in the e-commerce world. But as countless brands have learned...

Apr

26

2022

Eyeing Amazon Sales? Consider These 8 Important Factors Before You Dive Into the Waters

As the world’s largest online marketplace — and, according to estimates, accounting for more than 40% of all online retail sales in the U.S. in 2021 — Amazon is an absolute behemoth in the e-commerce world. And for many brands,...

Mar

09

2022

It’s A Jungle Out There: Our Guide to Amazon Ads

Amazon, alongside Google and Facebook, are the three main media giants in the ring trying to win the most e-commerce marketing dollars from brands. We know Amazon is where customers go to research, shop and see if they can get...

Black Friday/Cyber Monday What to Expect

Nov

22

2021

Black Friday/Cyber Monday 2021: What to Expect

Whether it’s Christmas movies in July or the premature bombardment of decoration displays at nearly every store even before Halloween departs, the holiday season is big business. And after an overly eventful 2020, retailers seem to have pushed aside the...

Oct

13

2021

Legacy Industry, Leading-Edge Marketing Tools: How TBA Helped Pearson Farm Grow its Online Sales

Nestled in the peaceful countryside outside Fort Valley in central Georgia, Pearson Farm is home to a 135-year-old family farming business that’s been passed down through multiple generations of Pearsons — five generations so far, in fact, with more likely...

Sep

16

2021

How to Effectively and Efficiently Plan a Last Minute Ecommerce Holiday Campaign

If you haven’t started planning for the holiday season, it’s time to start! This year, hopefully, most people will be enjoying quality downtime with their families. For brand marketing and communication professionals, the winter holidays are the busiest. This time...

Aug

11

2021

5 Ways To Enhance Your Brand’s Customer Loyalty

As a statistic often heard (and regularly repeated) in the marketing world points out, it can cost five times as much — and by some estimates 25 times as much — to attract a new customer as it does to...

E-Commerce

Put Google Discover to Work for Your Business in These 2 Impactful Ways

Make Your Holiday Marketing Campaign Shine Bright With These 6 Tips

Move Your Amazon Listings to the Head of the Class — With A+ Content

Increase Your Brand’s Amazon Sales With These 5 Simple Tactics

Eyeing Amazon Sales? Consider These 8 Important Factors Before You Dive Into the Waters

It’s A Jungle Out There: Our Guide to Amazon Ads

Black Friday/Cyber Monday 2021: What to Expect

Legacy Industry, Leading-Edge Marketing Tools: How TBA Helped Pearson Farm Grow its Online Sales

How to Effectively and Efficiently Plan a Last Minute Ecommerce Holiday Campaign

5 Ways To Enhance Your Brand’s Customer Loyalty

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