The Fashionable Return of Direct Mail: A Must-Have for Apparel MarketingIn a world driven by digital marketing, social media influencers, and e-commerce, it's easy to overlook the timeless power of direct mail for apparel marketing. However, direct mail remains a crucial and effective channel for the fashion industry, offering unique...
An E-commerce Checklist for Apparel BrandsApparel has long presented sizable business opportunities in the United States. And with the advent of the internet, today’s apparel brands can reach more clothing-hungry consumers than ever before via online sales. (Take it from us here at Brandon. We’ve...
5 Ways To Enhance Your Brand’s Customer LoyaltyAs a statistic often heard (and regularly repeated) in the marketing world points out, it can cost five times as much — and by some estimates 25 times as much — to attract a new customer as it does to...