Tips for Marketing an Apparel Brand

Jan

18

2024

3 Ways Workplace Attire Has Evolved — and How Apparel Brands Can Adapt

After (for many of us, at least) three-plus years of working from home, much of the American workforce is now facing mandates to return to the office, at least for a portion of the workweek. And in addition to bringing...

Nov

28

2023

The Fashionable Return of Direct Mail: A Must-Have for Apparel Marketing

In a world driven by digital marketing, social media influencers, and e-commerce, it's easy to overlook the timeless power of direct mail for apparel marketing. However, direct mail remains a crucial and effective channel for the fashion industry, offering unique...

Nov

14

2023

An E-commerce Checklist for Apparel Brands

Apparel has long presented sizable business opportunities in the United States. And with the advent of the internet, today’s apparel brands can reach more clothing-hungry consumers than ever before via online sales. (Take it from us here at Brandon. We’ve...

Aug

11

2021

5 Ways To Enhance Your Brand’s Customer Loyalty

As a statistic often heard (and regularly repeated) in the marketing world points out, it can cost five times as much — and by some estimates 25 times as much — to attract a new customer as it does to...

Oct

13

2020

How Apparel Brands are Building ‘Brand Love’ During the Pandemic

The global coronavirus pandemic has affected businesses of all segments and sizes the world over — both in ways that negatively impact the bottom line and, in a rare few cases, can actually boost it. And in a new normal...

Apparel

3 Ways Workplace Attire Has Evolved — and How Apparel Brands Can Adapt

The Fashionable Return of Direct Mail: A Must-Have for Apparel Marketing

An E-commerce Checklist for Apparel Brands

5 Ways To Enhance Your Brand’s Customer Loyalty

How Apparel Brands are Building ‘Brand Love’ During the Pandemic

Offices

Policies

Search

Join the Brandon Newsletter