News

Brandon’s Media Department Promotes Team Members

Date
28 Feb 2023
Author
Brandon
Sherry Kristi Caroline Headshot

Brandon, named 2021 Top Advertising Agency in Charleston, S.C. by Clutch, has promoted Sherry Moats, Kristi Shea, and Caroline Schmidt to new roles within the department. Moats is the new Associate Media Buying Director, Shea is an Ad Operations Associate, and Schmidt is a Media Buyer.

Previously a Media Manager, Moats has been with Brandon since 2005, starting as a Media Planner and Buyer. Her experience in the hospitality, tourism and utility industries allows her to use her skills in traditional, digital, and paid social media buying to grow clients’ businesses. She will oversee the management of media budgets, negotiate media buys, and monitor reporting for clients.

The new Ad Operations Associate, Shea, was formerly a Media Buyer for Brandon. She graduated from Coastal Carolina University with a degree in communications and a minor in hospitality, resort, and tourism management. She has experience in travel and tourism marketing and as a sales associate for a local television station. Shea will work on all media accounts and traffic paid social media and digital creative to vendors while troubleshooting any issues that may arise throughout a campaign, ensuring consistency for all clients and timely ad placements.

Schmidt joined the agency in 2021 as a Media Coordinator. She started her career as a Social Content Specialist for the hospitality, high-end leisure, and entertainment industries. She later moved into a Data Strategist role for a startup company, managing efforts to expand its market research and analytics. As a Media Buyer, Schmidt will work directly under Moats in managing budgets, negotiating with vendors, and optimizing/monitoring performance during clients’ campaigns, ensuring the most success through to completion.

“I am so excited to promote Sherry, Kristi, and Caroline. They have all worked very hard to produce fantastic results for our clients and deserve to be rewarded for their performance and dedication to both our clients and our agency,” said Courtney Olbrich, Media Director at Brandon. “I know they will continue to succeed for clients and in their roles here at Brandon.”

For more information about Brandon’s media and digital strategy services, please visit www.thebrandonagency.com.

Subscribe to our Newsletter
Don't miss out on our latest news and commentary and white papers, subscribe to our newsletter now!
You may also like
Cat party
News

FTC and Brandon Launch “We Get You” Campaign Across South Carolina Counties

Farmers Telephone Cooperative, Inc. (FTC) has launched a new multi-platform advertising campaign titled “We Get You” in partnership with long-time agency of record Brandon. 
Jason Garvale
News

Brandon Bolsters Strategic Firepower with the Addition of Jason Garvale as Strategist

Continuing its commitment to delivering results that redefine expectations, Brandon proudly welcomes Jason Garvale to its growing strategy team. As a seasoned strategist with over 15 years of experience spanning tech, health, transportation, nonprofit, and B2B sectors, Jason...
Healthcare Study
News

Brandon Unveils New Healthcare Research: The Future of Healthy Aging and the Rise of the Longevity Consumer

Brandon, a leading healthcare marketing agency, has released new proprietary research that redefines how healthcare brands should engage aging consumers as the longevity economy accelerates.
Wilmington Health
True care outdoor billboard
See how Wilmington Health rewrote the rules on local care—transforming from underdog to undeniable with a brand built on True Care.
Santee Cooper
lady sitting on counter in laundry room
Our Defeat the Peak campaign proved that when bragging rights are on the line, even peak hours don’t stand a chance.