The Brandon Agency received 59 ADDY Awards, including the Best of Show award at the annual ADDY Awards ceremony in Myrtle Beach, S.C., on Saturday, Jan. 25. The 2014 ADDY Awards event represents the 15th consecutive year that The Brandon Agency has received more ADDYs than any other agency located in Myrtle Beach, Charleston and Florence, S.C and Wilmington, N.C.
The annual ADDY Awards, hosted by the Coastal Carolina branch of the American Advertising Federation, recognizes exceptional advertising created in the concentrations of print, broadcast, out-of-home, internet and public service advertising.
This year, The Brandon Agency received 13 Gold, 25 Silver and 19 Bronze ADDY Awards. The company also received a Special Judges Award for its “Powering South Carolina Button” logo and a Best of Show Award for the video “Surf City Surfboard Shaper – The Making of a Surfboard.”
The agency received ADDY awards for work created on behalf of clients, including Horry Telephone Cooperative, Farmers Telephone Cooperative (FTC), Myrtle Beach Golf Holiday, Beaufort Chamber of Commerce, Elms Digestive, Williams Knife Co., Glory Foods, MyrtleBeachHotels.com and Golf Academy of America.
“It is a great accomplishment to be recognized for our creative and design talent,” said Scott Brandon, CEO of The Brandon Agency. “We strive to continue to make a superior impression each year. Our clients, in conjunction with our team, work very hard to produce quality pieces that are effective and profitable.”
A panel of advertising executives selected the winners from the several hundred entries that were submitted. Judges included Gail Eubanks, Jody Lange, and Fred Lapple.
The Brandon Agency’s winning entries will now go to the district level competition.
About The Brandon Agency
Founded in 1959, The Brandon Agency is a full-service marketing firm operating on the leading edge of change in the advertising industry. Offering an integrated approach to marketing, advertising, public relations, interactive and social media, the agency administers the “Why We Buy” Consumer Research Panel, an ongoing, in-depth consumer study that predicts how buyers interact with communications to the buying cycle.
The Brandon Agency specializes in integrated marketing for categories such as banking, finance, healthcare, real estate and travel, and examples of clients include Glory Foods, Inc., Santee Cooper, Southern Tide, National Golf Management, CBL and Associates, and Sonesta Resort Hilton Head Island and Sonesta Gwinnett Place. Following the recent acquisition of Benghiat Marketing & Communications, The Brandon Agency expanded its client roster to include brands such as A.J. Antunes, Athens Foods, DayMark Safety Systems, Flat Technologies (U.S.), Gendron, Inc., Eagle Group, Norman Noble, Inc., and NVISION/North American Corp.
A Certified Google Adwords Partner, and winner of the most Addy’s in its district, The Brandon Agency is headquartered in Myrtle Beach, S.C., with offices in Charleston, S.C., Charlotte, N.C., and Cleveland, Ohio. In 2013, The Brandon Agency also merged with Wilson Lass, a Colorado-based agency known for its creative work for clients in the sports and recreation, hospitality, medical, real estate and resort industries.