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Green Giant® Taps The Brandon Agency For Social Media Strategy in Support of Green Giant Veggie Spirals™ Launch

The Brandon Agency, the most creatively awarded agency in the Carolinas, has reason to be jolly with the recent addition to its client roster – Green Giant®. The agency will provide strategic solutions in social media account management and content, social media advertising and website management services.

With proven results for clients in the packaged and frozen food industries, The Brandon Agency was sought out by Green Giant to engage consumers, improve social media strategies, and optimize content for Facebook, Instagram, Pinterest, YouTube and Twitter. The agency has put a large focus on the brand’s newest on-trend line of veggies, Green Giant Veggie Spirals™. Since this product launch, the agency’s scope of work has continued to grow to include additional social media management along with updates and improvements to the Green Giant website.

“The Brandon Agency is doing an excellent job developing social strategy and content for the launch of Green Giant Veggie Spirals,” said Kristin Bradley, PR Manager, Green Giant. “The social content is resonating with consumers and we’re thrilled that our social channels have an increased level of engagement.”

Green Giant has recently introduced innovative new products to the frozen aisle that give consumers the opportunity to add more veggies to their meals. The Green Giant Veggie Swap-Ins™ line includes: Green Giant Veggie Spirals, Green Giant Veggie Tots, Green Giant Mashed Cauliflower andGreen Giant Riced Veggies

“We are thrilled to work with Green Giant and have already seen great results and received positive feedback from the client after just a few weeks,”,” said Scott Brandon, CEO of The Brandon Agency. “Everyone knows the Jolly Green Giant, and we’re honored to work with such an iconic brand. Our team has focused on creating exceptional visuals and developing engaging social content to successfully introduce Green Giant Veggie Spirals, drive trial and grow Green Giant’s fan base.”