Brandon, an integrated, data-driven, digitally-centric marketing firm, has hired Kristina Poindexter, a creative marketer passionate about excelling in digital marketing and maximizing social media potential. Poindexter joins the team as an Account Manager on the client services team.
Previously a Marketing Manager, Poindexter has experience creating content for various platforms, writing and editing copy, and executing brand strategy. She also has a background in planning and implementing client events and managing and maintaining websites. At Brandon, Poindexter will be responsible for building our client’s business and providing clear strategic direction. She will serve as the liaison between the client and internal teams, oversee the completion of campaigns while being focused on the results. She graduated from Appalachian State University with a bachelor’s degree in Communication.
“We are beyond excited to add someone like Kristina to our hard-working team,” said Christie DeAntonio, director of client services at Brandon. “Our clients’ needs are constantly evolving, and adding someone with a diverse background of experience makes our team at Brandon that much stronger.”