We’re Financial Marketing Experts.
Financial services marketing has never been so complex and challenging.
Consumer loyalty is waning. Technology is having a huge impact on the way people handle their money. New non-bank ways to pay and transfer money are emerging. Reaching and converting new customers is harder than ever.
At Brandon, we have been helping Banks, Credit Unions, Finance Companies and Financial Services firms with their marketing efforts for over 60 years. We have a deep understanding of how financial institutions make money and what marketing must deliver to improve overall financial results.
We are highly experienced, forward-thinking and obsessed with generating results.
We work with small and large institutions, from companies with over 950 locations nationwide to new community banks just getting started. We understand the importance of helping our clients drive new accounts, account balance growth and effectively cross-sell products and services.
Our fully integrated approach leverages modern digital marketing tools to help our clients compete in the rapidly changing, highly competitive financial marketing landscape. Whether you need to convert new customers or strengthen the bonds with your existing customers, we can help. Contact us today.
Our Financial Marketing Experience
tyler
easterling
President/COO, Financial Category Expert
Tyler is the President and COO for Brandon and currently leads the Financial Services Marketing Specialty Team focused on driving improved results in an ever-changing, digitally centric world.
Over the course of her career, she has built and led marketing and strategy teams across a wide range of industries, with a special focus on financial services. She has worked with several financial clients during her tenure at Brandon, assisting them in brand strategy, digital transformation, digital strategy, implementation and optimization, product development, research, customer purchase path and price analysis and marketing programs that drive increased awareness, preference and conversion.
Tyler has spent her entire career focusing on accelerating the growth of brands. She received her M.M.C. from the University of South Carolina and a B.A in Journalism from the University of Mississippi.
Let’s Get Started.
Whether you need to convert new customers or strengthen the bonds with your existing customers, we can help.