Sherry Moats, Author at Brandon

Mar

14

2024

Advantages and Disadvantages of Mobile Marketing

In the digital age, mobile phones have become seemingly ubiquitous in the United States. In fact, according to statistics from the Pew Research Center, 97% of Americans own a cellphone of some sort. And as of 2023, the share of...

Jun

11

2020

Talkin' 'bout my generation…Media Usage by Generation X

Just in case you don’t know, Generation X (my generation) is the term often applied to those who were born between the years of 1965 and 1980. Often abbreviated as Gen X, we are commonly referred to as Gen Xers....

Sep

03

2013

OUTDOOR: Traditional vs. Digital

Before getting into the differences of traditional and digital outdoor advertising, I think it’s best to give some history of the industry.

Mar

22

2013

Mobile Trends

Wondering where mobile will head next? Is this the “year of the mobile”?

QR Codes. What Are They All About?

Those little black and white squares…you may have seen them in a magazine ad or on the back of a postcard and wondered what the heck is it and what’s its purpose? They’re called QR (Quick Response) Codes. Simply put,...

Apr

28

2011

The Royal Wedding – A Social Media Event

Things sure have changed since July 29, 1981 when Prince Charles and Lady Diana Spencer wed. A worldwide TV audience of more than 750 million watched their wedding. Obviously, Will and Kate’s nuptials will be the biggest since the marriage...

Posts by Sherry Moats

Advantages and Disadvantages of Mobile Marketing

Talkin' 'bout my generation…Media Usage by Generation X

OUTDOOR: Traditional vs. Digital

Mobile Trends

QR Codes. What Are They All About?

The Royal Wedding – A Social Media Event

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