Sherry Moats
Associate Media Buying Director
Sherry is our Associate Media Buying Director and is based out of Florida. She has 25 years of experience, working with both B2B and B2C clients in various verticals. Originally from Virginia, she made her way down the east coast, spending 23 years in the Myrtle Beach area before moving to the Gulf Coast of Florida permanently. Anyone that knows her, knows she is passionate about pugs and coffee, and Brunswick Stew!
Advantages and Disadvantages of Mobile Marketing
In the digital age, mobile phones have become seemingly ubiquitous in the United States. In fact, according to statistics from the Pew Research Center, 97% of Americans own a cellphone of some sort. And as of 2023, the share of Americans who own a smartphone stood at 90% —...
Talkin' 'bout my generation…Media Usage by Generation X
Just in case you don’t know, Generation X (my generation) is the term often applied to those who were born between the years of 1965 and 1980. Often abbreviated as Gen X, we are commonly referred to as Gen Xers. And we have sometimes been called the “sandwich generation,...
QR Codes. What Are They All About?
Those little black and white squares…you may have seen them in a magazine ad or on the back of a postcard and wondered what the heck is it and what’s its purpose? They’re called QR (Quick Response) Codes. Simply put, they are similar to barcodes, except th...
The Royal Wedding – A Social Media Event
Things sure have changed since July 29, 1981 when Prince Charles and Lady Diana Spencer wed. A worldwide TV audience of more than 750 million watched their wedding. Obviously, Will and Kate’s nuptials will be the biggest since the marriage of his parents, and it’s undo...