Service: Creative & Content
Associate Creative Director Sunny Manning Named to GDUSA’s 2025 “People to Watch” List
Brandon’s own Sunny Manning, Associate Creative Director, has been recognized as one of GDUSA’s 2025 “People to Watch,” a prestigious honor celebrating visionaries pushing the boundaries of design and creativity. With over a decade of experience spanning agencies, st...
Brandon Strengthens Its Presence in the Pet Care Industry as Agency of Record for Primal Pet Foods
Brandon, a leading integrated marketing agency specializing in brand strategy and consumer engagement, has been named Agency of Record for Primal Pet Foods, a pioneer in raw, whole-food nutrition for pets. Following a competitive pitch process, Primal Pet Foods selected Bran...
Brandon’s Cary Murphy: Championing Strategy-Driven Creativity
In a recent interview with Little Black Book, Cary Murphy, Chief Strategy Officer, delved into the evolving role of account planners and the paramount importance of strategy in the creative process. Murphy emphasized that planners serve as the vital link between creative tea...
Engaging Pet Parents: Creative Strategies to Boost Pet Brand Loyalty
Establishing brand loyalty in the pet industry requires more than meeting customers’ needs. You must engage pet owners to build genuine connections that compel these owners — and their companions — to come back. Pet brands can keep customers returning with loyalty stra...
Santee Cooper’s New Campaign, Created Entirely In-House By Brandon, Educates Customers on How to Smartly Save on Their Energy Bill
Santee Cooper, South Carolina’s largest power and water utility provider, this month launched a new ad campaign aimed at educating customers on how to smartly shift their energy usage during peak times so that they can better control their bills and maximize savings.
Crafting Personalized Marketing Campaigns To Improve Patient Retention
Creating personalized healthcare marketing campaigns is critical for a provider’s successful patient retention program and revenue stream. Thoughtful, custom marketing increases engagement and improves patients’ health outcomes and satisfaction.
How AI-Powered Tools Are Transforming Content Creation in Healthcare Marketing
For healthcare marketers, the future of content creation has arrived. At nearly every step of the process, from identifying relevant topics and generating first drafts to tailoring messages that resonate with distinct audiences and finding success on social media, artificial...
How AI-Powered Tools Are Elevating Patient Engagement and Experiences
Considering all the benefits artificial intelligence (AI) can provide, there’s no longer any doubt that healthcare marketers should be tapping into it. For example, to spotlight just two of the many advantages the quickly evolving technology offers, leveraging AI tools in ...