The Brandon Agency, named 2021 Top Advertising Agency in Charleston, SC by Clutch, has announced the hiring of Kris Smith to the role of Senior Media Planner/Buyer. Smith will join the agency’s media team remotely from Thompson Station, TN.
Smith, a graduate of Belmont University in Nashville, TN, received her bachelor’s degree with a double major in marketing and business. With over 25 years of experience working on the client and agency side of industries like finance, politics, food service, and retail, she possesses a wealth of knowledge in her field.
Smith’s previous roles span the client and agency world including VP of media, marketing director, and media planner/buyer, for companies such as Papa John’s, Verizon, Marian University and Ashley Furniture.
As part of the agency’s media team, she will be responsible for overall media planning and development to maximize potential for all assigned clients. In this role, Smith will also actively work to construct accurate strategic advertising and marketing plans for clients using information gathered from media, industry and company research.
“As an agency that handles clients across a myriad of industries, finding talent with such diverse experience as Kris’ is always a win,” said Shelby Greene Selner, VP/Media Director at The Brandon Agency. “We are excited to see what new ideas she brings to our team and our client’s media strategies.”