Cablz logo

The Brandon Agency to Produce Integrated Marketing Campaign for Cablz®, Leading Innovators in the Eyewear Industry


The Brandon Agency, the most creatively awarded agency in the Carolinas, introduces its newest client Cablz® – the first and only eyewear retainers on the market today with patented ball bearing technology. The Brandon Agency will be developing and executing an integrated marketing and communications plan to enhance Cablz’s® impressive growth.

The agency will focus on developing an all new brand strategy, increasing brand recognition, new creative, new website design to stimulate e-commerce, enhanced social media and cross-channel content to drive improved sales and help launch Cablz’s® new product lineup.

Cablz® are the original eyewear retainers with a patented design that holds the retainers away from your neck reducing distraction and irritation. Because of its inventive and innovative spirit, the company is poised for growth. With the help of The Brandon Agency, the Cablz® team is geared up to expand its reach and aggressively boost sales during the upcoming holiday shopping season and into 2018.

“We are excited to work with such an innovative company and brand,” said Scott Brandon, CEO of The Brandon Agency. “Our team has hit the ground running, putting our creative heads together, to increase sales and overall product recognition for a company that is a true pioneer in both the eyewear and outdoor spaces.”