Representatives from the New South Digital Marketing Conference announced today the full lineup of speakers for the conference, held Friday, May 17, at the Marriott Resort & Spa at Grande Dunes in Myrtle Beach, S.C. The digital learning conference, co-hosted by The Brandon Agency and Fuel Interactive, provides attendees with the opportunity to engage with and learn from leading industry experts through a variety of breakout sessions. To purchase tickets, visit

This year’s keynote speaker is Jay Baer, the president of Convince & Convert, who was named one of America’s top three social media consultants by Fast Company magazine. He has consulted with more than 700 companies, including Caterpillar, Nike and Visit California. Following the conference, all registrants will be mailed a complimentary copy of Baer’s forthcoming book “Youtility: Why Smart Companies are Helping Not Selling.”

In addition to Baer, additional speakers will address attendees on digital issues during breakout sessions. Speakers and the topics they will address during breakout sessions include:

  • Exact Target’s Kyle Lacy, focusing on the most recent shifts in digital communication
  • BoomTown’s Rivers Pearce and Zack Hanebrink, addressing SEO and inbound marketing
  • Adobe’s Matthew Langie, advising attendees on the power of big data in marketing
  • The Brandon Agency’s Scott Brandon, on timely evaluation and adaptation of trends
  • Fuel Interactive’s Stuart Butler, concentrating on cross-channel marketing strategies
  • LIN Digital’s Bryan Brown, on digitally connecting audience, distribution and creative
  • Soulati Media’s Jayme Soulati, on successfully creating a blogging community
  • The Barefoot Executive Carrie Wilkerson, on creating a vibrant, engaged audience

Tickets are available for $149 and may be purchased at Expo booths are also still available for $300. An exclusive $49 student ticket is also available for the first 50 students who email from their student email accounts ending in .edu.

For additional information, visit or call (843) 916-2000. Follow New South Digital on Twitter at

About New South Digital Marketing Conference
Founded in 2012 by The Brandon Agency and Fuel Interactive, the New South Digital Marketing Conference is a pioneering digital marketing conference that allows attendees to engage with and learn from industry experts. In addition to keynote speakers, the conference has featured comprehensive breakout sessions conducted by experts from some of the most innovate online companies in the world, including Adobe, Brightcove, ExactTarget, Google Travel, TripAdvisor, Yahoo! and Yelp. Digital marketing topics discussed include how to improve organic search engine rankings, using analytics and business intelligence to improve targeting and results, maximizing mobile marketing initiatives, using local and geo-location to target new business, utilizing consumer reviews to help improve sales, acquiring more fans and followers and turning them into brand evangelists, positioning oneself as a trusted expert to target audiences, uncovering untapped digital channels to your business, video tutorials, and increasing the performances of opt-in email databases. This year’s conference will be held on Friday, May 17, 2013, in Myrtle Beach at the Marriot Resort & Spa Grande Dunes. For more information, visit or

About The Brandon Agency
Founded in 1959, The Brandon Agency is a full-service marketing firm operating on the leading edge of change in the advertising industry. Offering an integrated approach to marketing, advertising, public relations, interactive and social media, the agency administers the “Why We Buy” Consumer Research Panel, an ongoing, in-depth consumer study that predicts how buyers interact with communications to the buying cycle.

Currently, the agency works with a variety of clients within the travel and tourism, healthcare, consumer packaged goods, telecommunications, finance, and education categories, including Glory Foods, Inc., the Beaufort Regional Chamber of Commerce, Farmers Telephone Cooperative, Myrtle Beach Golf Holiday, CresCom Bank, Provost Academy South Georgia and Columbus Regional Healthcare System.

The Brandon Agency is headquartered in Myrtle Beach, S.C. with satellite offices in Charleston, S.C. and Charlotte, N.C. For more information about the agency, call (843) 916-2000 or visit or