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k. alley lifestyle Launches All-New e-Commerce Business with The Brandon Agency as Agency of Record


The Brandon Agency, a proven leader in e-commerce sales and marketing, has partnered with all-new Athleisure brand k. alley lifestyle. Working as a business and marketing consult, the agency will assist owner Karen Alley as she launches her new lifestyle brand.

The Brandon Agency will provide services including: social media management, public relations and influencer management, website development and maintenance, email marketing, paid media, creative design, brand development, and analytics.

“Our approach to e-commerce has proven to move the sales dial for our clients,” said Scott Brandon, CEO of The Brandon Agency. “It is exciting to help Karen get her business off the ground and help bring the awareness and lifestyle of her clothing to the masses.”

As a North Carolina-based commissioned artist, Alley wanted to give Athleisure wear a bold makeover. Alley’s artwork now graces full-length and capri leggings, sports bras, tank tops and yoga mats with prices ranging from $25 to $94.

“The Brandon Agency has great experience working with e-commerce clients,” stated Alley. “I wanted to partner with an agency that understands the e-commerce space, as well as one that I can work together with as more than just an advertising agency, but as an active member of my team.”