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An E-commerce Checklist for Apparel Brands

Apparel has long presented sizable business opportunities in the United States. And with the advent of the internet, today’s apparel brands can reach more clothing-hungry consumers than ever before via online sales. (Take it from us here at Brandon. We’ve...

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How to Effectively and Efficiently Plan an Ecommerce Holiday Campaign

If you haven’t started planning for the holiday season, it’s time to start! This year, hopefully, most people will be enjoying quality downtime with their families. For brand marketing and communication professionals, the winter holidays are the busiest. This time...

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8 Steps to Keep Up with Explosive E-commerce Growth

Business owners can no longer ignore the growth of e-commerce, and that growth is only expected to continue. More than 20% of retail purchases are expected to take place online this year, and that number is expected to grow to...

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Move Your Amazon Listings to the Head of the Class — With A+ Content

As the world’s leading e-commerce marketplace, Amazon can undoubtedly offer big growth opportunities for brands that choose to sell their products there. But these big opportunities also attract large numbers of rival sellers, bringing high levels of competition to the...

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How to Make Your Product Stand Out with Amazon Selling

Online selling can be an adventure. It can also be lucrative, especially if you’re selling on Amazon. The American multinational tech company maintains more than 300 million active customer accounts, and more than 1.9 million selling partners globally.

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