Stephen Childress, Author at Brandon

Mar

07

2023

Your Guide To Creating Engaging Interactive Content

At Brandon, we’ve named interactive content as one of our top trends. While there are many reasons why interactive content has moved to the forefront of content marketing trends, one statistic stands out:

May

26

2022

10 Ways to Boost the Quality (and Effectiveness) of Your Brand’s Blog Content

You likely already know the basic idea behind blogging for your brand: Create content that draws readers (and potential customers) to your website, educate them on topics that fall within your area of expertise and, eventually, establish your business as...

May

05

2022

Paid Social Ads 101: How to Create Ads for the Paid Social Funnel

Most marketers know the marketing funnel contains at least three main levels: awareness, consideration and conversion. But before you implement your next paid social media plan, make sure to consider the right types of creative tactics to use for each...

Mar

25

2021

Be Relevant. Be Water. One Creative’s Approach in Today’s Fractured Media Landscape.

When I think about my approach to the work, I can’t help but think about the constant shifts creatives face each day. There’s the increasingly fractured media landscape. Ever-changing social platforms. The rise of eCommerce. And constant streams of new...

Posts by Stephen Childress

Your Guide To Creating Engaging Interactive Content

10 Ways to Boost the Quality (and Effectiveness) of Your Brand’s Blog Content

Paid Social Ads 101: How to Create Ads for the Paid Social Funnel

Be Relevant. Be Water. One Creative’s Approach in Today’s Fractured Media Landscape.

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