The landscape of social media changes every day. From algorithm updates to privacy policies, we constantly see it evolve right in the palm of our hands. We rarely see a new social platform emerge and take off, but in 2020,...
Influencers — people with the power to sway consumers’ opinions and, ultimately, their purchase decisions — have long been leveraged by brands looking to elevate their marketing efforts. The most recognizable cases in point can be seen in the wide-ranging...
