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8 Trends To Watch In Healthcare Marketing For 2024

In the digital age, the ways that healthcare providers communicate with — and market their services to — current and prospective patients is evolving more rapidly than it ever has at any time before. And especially in such a quickly...

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The Future of Primary Healthcare and Its Impacts on Marketing

Primary healthcare is at a crossroads. A combination of increasing costs, outdated care models, rising patient demand, and a looming shortage of physicians and staff all point toward an uncertain future. This has forced healthcare providers to rethink the primary...

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6 Digital Marketing Trends Impacting Healthcare Today

Like other industries, the importance of digital marketing in healthcare has been steadily rising in recent years. In fact, when health questions or concerns arise, the first place most patients today turn to for answers and information is the internet...

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What Rising Rates Mean to Real Estate Marketers

Real estate professionals — and even many casual observers — are well aware that the U.S. housing market has faced challenges over the past year and a half. As the Federal Reserve has worked to head off inflation, interest rates...

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The Acceptance of Social Media

Another report from the front lines of agency – client dynamics. Being charged with actually selling-in Social Media programs with a variety of industry categories, I have gotten a taste of the true acceptance level of this new marketing phenomena...

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