The Brandon Agency Unveils New Campaign for FTC

posted on 08/06/2010

The Brandon Agency recently unveiled a new creative campaign for Farmers Telephone Cooperative (FTC). The campaign, which began July 23, spans all advertising mediums including television, newspaper, magazines, direct mail, signage, outdoor boards and video. The Agency’s goal was to increase brand awareness for all of FTC’s products while staying consistent with the brand messaging.

“The campaign reflects what FTC and its consumers hold to be true. That is the importance of being able to share the things we hold dear with not only our friends and family but with the world,” said Andy Kovan, creative director for The Brandon Agency. 

Founded in 1952, Farmers Telephone Cooperative, Inc. is a local, multifaceted telecommunications company headquartered in Kingstree, S.C. Serving more than 60,000 customers within a coverage area of 3,000 miles, FTC provides cutting-edge technology to businesses and residents in Williamsburg, Lee, Sumter, Clarendon and Florence counties in South Carolina. A veteran in the telephone industry, FTC is the second largest telephone cooperative in the United States. FTC has evolved into a state-of-the-art organization offering local, long-distance, security systems and monitoring, video, digital wireless and high-speed Internet services. Customers can choose from a wide array of products and services at any of the company’s eight conveniently located full-service business offices.
For additional information about FTC, call 1-888-218-5050 or visit www.ftc-i.net or www.facebook.com/FarmersTelephoneCooperative .

« return to news