Addy Awards

The Brandon Agency Takes Home “Best in Show” at American Advertising Federation Annual Awards Gala


The Brandon Agency, the only accredited brand strategy agency in the Carolinas, was honored at the 2017 American Advertising Federation Annual Awards Gala held in Myrtle Beach, on Feb. 11, taking home 11 awards from the Saturday evening event.

The Brandon Agency was recognized for outstanding work in website design, collateral and photography including three gold and eight silver awards. Submissions honored with gold awards advance to the regional level for additional competition.

The agency was awarded “Best in Show” for the Out-of-Home Multiple Installations category for interior design work for the Chart House at RiverLights™ – a 1,400-acre planned mixed-use community in Wilmington, N.C. The agency also received gold for creativity and design work for the Fish Hippie product catalogue and a William’s Knife Company ad in Garden & Gun Magazine.

“We are extremely proud our team and the work we produce for our clients, and it is a privilege that our peers are able to recognize us,” said Scott Brandon, CEO of The Brandon Agency. “Agency work is truly a team effort and these awards are a testament to our hard work and dedication.”

Additionally, The Brandon Agency took home silver awards for The Normal Brand website and brand video, William’s Knife Company email campaign; Hook + Gaff Company, Fish Hippie and Heybo Outdoors photography campaigns; Out-of-Home Installation for Heybo’s trade show booth and Advertising Industry Self-Promotion for The Brandon Agency’s Trailblazer brand guide.

The American Advertising Awards, formally the Addy Awards, recognize exceptional advertising in print, broadcast, out-of-home, Internet and public service advertising. A scoring process is in place, where a panel of judges evaluates all creative dimensions of every entry, determining the selection of the most creative entries in each category. A gold award is recognition of creative excellence of the highest level and is judged to be superior to all other entries in the category. Entries that are also considered outstanding and worthy of recognition receive a silver award. The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.

About The Brandon Agency

The Brandon Agency is a trusted and proven group of ideators who think differently. As a digitally minded, fully integrated national firm, The Brandon Agency consists of smart, results-obsessed experts who consult, advise and deliver revolutionary business-building ideas. With offices in Charleston, S.C.; Myrtle Beach, S.C.; Charlotte, N.C.; Chattanooga, Tenn.; Cleveland, Ohio; Breckenridge, Colo.; and Sofia, Bulgaria, The Brandon Agency has much more to offer than a traditional ad agency. Equal parts business consultant, technologist, analyst and marketer, the agency expertly guides businesses toward growth and success. With a worldwide team of more than 100 and total billings topping $93 million in 2016, The Brandon Agency has powered successful programs and campaigns for hundreds of national brands in a variety of industries, including banking and finance, e-commerce, food service, health care, real estate, technology and tourism.

Comments